HipWiggies started in 2011. The company started with the creation of a natural beezwax lip balm. Upon successful testing we were looking for a name. One day while driving down the road we were behind a pickup truck with three people sitting in it and our 10 year old son says: "look at those hip wiggies!". We look at him and said: "what do you mean?". He replied: "That's what I call three people sitting hip to hip in a pickup truck". We like the name so much that it became the company identity. We transformed the meaning to be: "blue collar worker".